Projection in San Francisco for What is 230? GM Volt ad campaign promoting a August 11 press conference

Projection in San Francisco for What is 230? GM Volt ad campaign promoting a August 11 press conference
News advertising
Image by Steve Rhodes
A press conference?

The Detroit News will webcast the press conference at 8 am Central Time

www.detroitnews.com/article/20090811/AUTO01/908110369/114…

www.whatis230.com

(the site features flickr photos, has a link to post #whatis230 to twitter and a facebook group which currently has only 370 members and 50 wall posts – if they knew what they were doing it would have been a fan page)

Ad Age article on the GM Volt site

gm-volt.com/2009/08/08/what-is-230/

A blog

whatis230.blogspot.com
It says info will be available Tuesday morning at

gm-volt.com

There was a similar projection on Market St

And the message wasn’t even clear. It was supposed to be what is 230?

But I didn’t read it that way. I found the site by typing 23 Plug 8-11 into google.

The smiley faced plug doesn’t read as a zero to me.

At least google made some (taxpayer) money on it since I clicked on GM’s sponsored link.

This screenshot was on the main What is 230? site most of Saturday (and is still up on Sunday)

www.flickr.com/photos/ari/3801426205/